EXCLUSIVE: GAGA & MADONNA'S FEUD ERUPTS AS GAGA HIJACKS HER STAGE, HER PUBLICIST — AND HER CROWN

Lady Gaga storms Brazil with 2.1M fans and a message: Madonna’s reign is over.

The claws are out — and the glitter is flying.

Insiders tell #ShuterScoop that Lady Gaga and Madonna’s long-simmering feud has officially exploded following Gaga’s record-breaking, free concert on Copacabana Beach, where she performed for a jaw-dropping 2.1 million fans — just months after Madonna dazzled the same stage.

“Gaga sees this as her coronation,” says a source close to the singer. “She’s not just honoring Madonna’s legacy — she’s actively claiming her crown.”

And the power move doesn’t stop there. Sources confirm that Gaga has quietly hired Madonna’s former powerhouse publicist — a PR queen with decades of A-list spin experience — to push the narrative that she is the rightful Queen of Pop in the post-Madonna era.

“It’s bold and borderline savage,” an industry insider says. “Hiring Madge’s own rep to craft the ‘Gaga ascension’ story is a message. And it’s not subtle.”

Fans are taking sides as the pop powerhouses go head-to-head. Madonna, 66, turned the same Rio beach into a dance floor last year — but Gaga’s team is already framing her show as bigger, louder, and more culturally seismic.

“She didn’t just top Madonna’s show — she erased it,” one insider claims. “And she did it with a skeleton piano.”

Gaga, 39, strutted through hits like “Bloody Mary,” “Poker Face,” and “Alejandro,” draped in Brazilian flag colors and dripping with drama — all while fans camped out under the blazing sun for hours just to catch a glimpse.

“Tonight, we’re making history,” she told the roaring crowd. “Thank you for making history with me.”

Backstage, a source close to Gaga says the star felt unstoppable after the show — and isn’t hiding the fact that she was inspired by Madonna’s original blueprint.

“She’s studied Madonna, admired her, and now... surpassed her,” the source says. “She believes it’s her turn.”

Madonna has yet to comment, but those in her inner circle say she’s “not amused” and “fully aware” of Gaga’s recent strategic moves.

“This isn’t just about music anymore,” a source close to Team Madonna admits. “It’s about legacy.”

Let the pop battle rage on.